Hi Steven,
First do not panic!!
You will need a junior hacksaw blade or a padsaw with a narrow width end.
If you use a hacksaw blade, knock the locating pin out of one end and wrap something to make a handle round the other.
Now, very gently saw through the plastic remains of the plug from the centre outwards, until you feel a change in what the saw blade is cutting, and you should hear a change in sawing noise from plastic to metal,STOP as soon as you hear metal.
Cut a total of 4 of these cuts to form a cross in the old plug.
Now use a small flat bladed screwdriver and a small panel hammer or small general hammer and gently tap one quadrant out of its resting place, it may take a while but go gently, you do not want to damage the threads of the heater.
Once one quadrant is out, do the same for the other 3, which will come out much easier.
Having got a new drain plug, clean up the threads gently and you can then replace the drain plug with your new one.
Hope this helps