BBC Journalists told to look sweaty and dirty!

Jun 20, 2005
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Unbelievable🤣🤣

Reporters working on an upcoming BBC News channel have been told that looking “sweaty and dirty” on-air can make them appear more genuine to audiences, reported Deadline.
 
Nov 11, 2009
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Unbelievable🤣🤣

Reporters working on an upcoming BBC News channel have been told that looking “sweaty and dirty” on-air can make them appear more genuine to audiences, reported Deadline.
I suppose the context of where the journalist is reporting from has a bearing. Example from the front line in Ukraine or in the Turkish earthquake zone. But from the studio wouldn’t be appropriate.
 
Nov 11, 2009
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Looking at a BBC news app there’s an article that staff in companies working a trial four day are healthier amongst other things. But the picture shows a lady with a pile of cakes in front of her.

 
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